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Coordinate media outreach across a growing PR agency.

PitchFriendly organizes clients, press lists, pitches, and results in one workspace. Teams can divide the work, control access, and see reporter contact history while each sender keeps using their own inbox.

No credit card required. Pro includes three team members.

PitchFriendly team dashboard with member activity and recent reporter replies
Agency activity in one view clients · owners · replies
Owner · Edit · View
Hierarchical team permissions
Gmail · Outlook · SMTP
Individual sender accounts
$25/mo
Pro with three team members

Client structure keeps account work distinct

Press lists, campaigns, activity, and reporting stay organized around each client engagement. Shared properties and privacy controls determine which teammates can see or change the work.

Account operations

Assign the list. Split a press list among teammates to balance outreach and give each reporter a clear owner.

Control access. Use owner, edit, and view roles with team, public, and private visibility settings.

Review before sending. Approval workflows keep message review inside the same system as the list and campaign.

PitchFriendly client dashboard with separate client workspaces
Separate records for every account clients · campaigns · reporting

Contact history reduces duplicate pitches across the agency.

Activity visibility and collision alerts show who contacted a reporter, for which client, and when.

One workflow connects the list, outreach, and reporting

PitchFriendly covers the working sequence from an imported client list to the results shared with that client.

  1. Prepare the list

    Import CSV or XLSX files, merge duplicates, select contact addresses, and use validation scores.

  2. Divide the work

    Split lists by owner, set access, and review reporter activity before anyone sends.

  3. Personalize pitches

    Use merge fields, edit individual messages, and schedule staggered delivery.

  4. Send from each inbox

    Connect Gmail, Outlook, or custom SMTP and IMAP accounts. Replies return to the sender.

  5. Follow up by status

    Segment reporters by sent, opened, and replied status, then tailor the next message.

  6. Report the outcome

    Review activity and coverage by client, campaign, teammate, and timeframe.

Core capabilities for 11–50 person PR teams

Medium agencies usually need stronger coordination than a single-user outreach tool provides, without the procurement and implementation process of a broad media-intelligence suite.

Team governance

Hierarchical roles, privacy levels, approvals, shared properties, and activity visibility.

Client reporting

Campaign outcomes, team activity, coverage records, and scheduled weekly client updates.

Existing-list support

Import trusted CSV or XLSX press lists, preserve account context, and export the team's updated records.

Portable data

Import and export press lists in the formats agencies already receive from clients and partners.

Medium-agency questions have direct answers

Plan the rollout around inbox ownership, client boundaries, and the contact sources your team already uses.

Can each teammate send from their own email account?

Yes. PitchFriendly supports Gmail, Outlook, and custom SMTP and IMAP accounts. Replies and threading remain in the sender's inbox.

Can teams prevent duplicate reporter outreach?

Activity visibility and collision alerts show prior team contact. List splitting also gives each reporter a clear owner for a campaign.

Can we separate confidential client work?

Yes. Owner, edit, and view roles combine with team, public, and private visibility settings to control access.

Does PitchFriendly replace our media database?

No. Bring lists from the research process your agency trusts. PitchFriendly has built-in reporter records, but coverage and contact data are incomplete and every lead requires verification.

Does PitchFriendly replace a global media-monitoring suite?

No. PitchFriendly centers on media research, inbox-based pitching, press-list operations, collaboration, and campaign outcomes. Teams that require broad print, broadcast, social, or global monitoring should keep a dedicated monitoring service.

How much does a larger team cost?

Pro costs $25 per month and includes three team members. Each additional member costs $10 per month.

Test the workflow with one client

The free trial includes one active pitch and client. No credit card required.

No credit card required · Trusted by PR teams for 10+ years