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Smart pitching tools

Import lists, personalize at scale, and schedule sends intelligently. Templates and drafts keep your workflow smooth and consistent.

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Scheduling a staggered pitch send with per-reporter personalized emails
Schedule a pitch merge fields · staggered delivery
Bulk import
CSV, Excel, and copy/paste
Smart send
Time-zone aware scheduling
AI Assist
Subject and copy suggestions

Personalize at scale, maintain your voice

Import contact lists from any source. Use templates and merge tags for efficient personalization while keeping each pitch unique.

Get light AI assistance with subject lines and copy suggestions that preserve your voice. It accelerates the work without taking it over.

Pitch editor with subject line suggestions beside a message template
Draft with context template · subject suggestions

Pitching features

Move from a client list to a tailored send without rebuilding the work at every step.

  • Import and organizeBulk import from CSV or Excel, map fields, detect duplicates, and organize by campaign.
  • Templates and draftsSave pitch templates, manage drafts, and use merge tags for personalization.
  • Smart schedulingUse time-zone aware sending, optimal delivery times, and batch management.
  • Personalization toolsWork with merge tags, dynamic fields, reporter context, and recent coverage notes.
  • AI suggestionsGet subject line and copy suggestions that maintain your voice.

Draft once. Personalize the details. Keep the final message yours.

PitchFriendly assists with the repetitive parts so you can spend your attention on the story and the reporter.

Ready to pitch smarter?

Start using professional pitching tools today. No credit card required.

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Trusted by PR teams for 10+ years